Trends: YouTube and Video Advertising
So, what's new? You will find more and more people advertising on YouTube and other video outlets because not only is it cheep to produce, easy to load and free to distribute, but more and more people are watching. The Key for Video advertising is content. A sales man with a hard pitch will not make an impact on someone who can make them disappear with the next click. But small businesses who inform people about general content they provide are showing they are the experts in the particular field. Then the few who desire to follow through to purchase product or services are more than willing. It will definately not be dull nor will professionality reign. Actually casual, genuine people are the ones who make the bigger impact in this medium. So listen in to your niche interests and see what you can learn. The world is becoming a different place than a decade ago.
Pleasant Journeys
Scott Coombe